Million Dollar Newsletter Playbook – Scott De Long
Million Dollar Newsletter Playbook Information
INTRODUCING THE Million Dollar Newsletter Formula™
Scott is in my opinion the GOAT (Greatest of all time) when it comes to building non-business newsletters. I don’t know of anyone else who has such a consistent track record. And his method consists of 4 basic quadrants.
Here they are:
CAPTURE EMAILS
Get their emails by running ads, or use your own organic traffic. Emails are the best asset you can own online because there’s no algorithm arbitrarily limiting your reach
STUPID SIMPLE ADS
Run cheap, extremely simple ads on Facebook. You’ll be stunned how something so stupid simple can bring in so much like clockwork. In fact, Scott’s ads still beat agency ads years later. Start with as little as $10 a day.
MONETIZATION
Most users will never see your site again, but with their emails you can have them click over and over again. Make money with display ads on your site (Yes, you can use content that Google has snubbed) or a...