The Science-based Playbook of Ecommerce Optimization – Ariyh by Thomas McKinlay
The Science-based Playbook of Ecommerce Optimization Information
Get your Ecommerce store up to date
In recent years, scientists from the world’s best universities have discovered hundreds of improvements for Ecommerce businesses.
For example, their scientific findings tell us how:
Long to wait before asking for a customer review (Jung et al., 2022)
To easily make products look more attractive (Sharma & Kumar, 2022)
To frame promotions so that they convert better (e.g. Zane et al., 2021)
But only very few giant businesses (e.g. Amazon, Walmart) have the teams of PhDs, time, and money to analyze and apply these discoveries.
So everyone else is left to rely on biased opinions, sketchy “$ecr€t tips to +997% sales”, or has to reinvent the wheel themselves - wasting precious resources.
This is absurd. So we fixed it.
Presenting: the latest, most useful, scientific discoveries to optimize your Ecommerce store, in a simple, practical Playbook.
What’...